To be a distinctive academic institution of Wine Brewing and Alcohol Technology and Commerce that provides education to create leaders, innovators and entrepreneurs which will have impact on society, environment and global business.

To help in building national capabilities in wine technology, commerce and management education and research.

To provide an education that transforms students through meticulous training and by providing an understanding of the needs of society and industry.

To collaborate with other academic and research institutes around the world to strengthen the education and research ecosystem.